Nazeerah Lunat

The IIE BA Honours in Strategic Brand Communication explores the nature of creative and strategic thinking and the development of innovative and accountable communication strategies for brand building. Students engage with independent learning to develop various ways of thinking, brand identity, architecture, and equity models, consumer insights and research methodologies, strategic models, brand communication tools and channel and media planning options and stakeholder relationship management. Students specialise in strategy development and acquire skills that can be utilised in brand organisations as well as communications consultancies and agencies. The research module enables the student to pursue academic research in an area of brand interest

Creating marketing strategy for 03 Beverages. Work closely with marketing agencies in order to reach marketing objectives. Work closely with private clients to maintain relationships and generate repeat purchases.